Social Media Marketing & Advertising
Social Media Marketing
Because there are 4.55 billion social media users worldwide, and many of these customers log on everyday, social media offers enormous opportunity for businesses to get exposure.
Consumers cannot become your customers if they are unaware of your existence. Social media increases your visibility among potential clients by allowing you to reach a huge audience with little time and effort. You have nothing to lose by creating a company presence on all of the main social media platforms.
We take the time to get to know your business and how you would like to portray yourself online. A thorough discovery helps us to tailor content to your business, not just generically to the industry you are in. Original content helps you to stand out and increase brand awareness.
Social Media Advertising
The power of social media is undeniable, as you can reach a big number of people within seconds of publishing an ad, lowering your costs and ensuring that your ads reach your target demographic with these social media commercials.
Paid social advertising helps you to improve the amount of people who see your content without having to rely on ever changing organic platform algorithms.
Using paid social media methods, our team of experts can help you target your exact target audience, create customer journeys, and attract visitors to your site to make a purchase.
We leverage the power of Facebook and Instagram advertising to meet your business goals to build brand awareness, grow engagement, and increase conversions.
Facebook Device ID
Geofencing advertising is becoming more prevalent as mobile devices become more popular. Businesses can use geofencing to drive results in a variety of ways. Facebook now allows you to target people based on their device ID. Device ID targeting is a cookie-free historical geo fence solution that allows marketers to generate personalized, distinctive, and comprehensive 1st party audiences and track foot travel from these users to physical locations.
Facebook Device ID is a great tool for reaching out to certain users in specific places. Some ways to use Facebook Device ID is to target devices that have been in your business location, target devices that have been in your competitor locations, and also target users that are in locations that relate to your business or where your target audience might be.
Device ID audiences are created specifically for your business, based on your needs and goals. Visitors in specified locations in the past and that fit into a specific demographic can be applied to create your target audience. When the target user is utilizing the Facebook platform, the data collected from the specific Device ID audience is published to Facebook, and a Facebook paid advertising campaign is delivered to these devices. Advertisers can use Facebook geofencing marketing to target audiences in a specified location at any given moment. By using Facebook’s location targeting, you can be as specific as a 1-mile radius.