Search Engine Marketing
(SEM)

What is SEM?

Search engine marketing, or SEM, is one of the most lead generating tactics to grow your business in an increasingly competitive marketplace. This strategy gets your business on the first page of the search results when motivated customers who are ready to buy and are searching for keywords specific to your services and products.

Search engine marketing is the practice of marketing a business using paid advertisements that appear on search engine results pages (or SERPs). This strategy involves bidding on keywords relevant to your business giving you, the advertiser, the opportunity for your ads to appear alongside results for those search queries.

Experienced campaign Managers

We are Google Ads certified professionals meaning that we follow all of Google’s best practices and are endorsed by Google to properly execute on paid search campaigns. Premier partners are among the Top 3% of all Google Partners. The premier partner status is given based on historical performance, campaign volume, the number of Google certified experts and by a proven track record of following best practices.

Our approach ensures your solution is custom to your needs and stays up to date with Google’s Algorithm. We provide a sound strategy for all of our client’s Google Ads campaign to increase clicks and ultimately conversions to your website or landing page. Because Google Ads is a highly competitive space in many industries, it’s important that your Google Ads team does a thorough competitor analysis. This way we can craft the ads to have a specific claim or offer that can be a compelling way to stand out, or a reason for someone to click on your ad and not to click on your competitors ads.

Our team creates a recommended keyword list based off of a thorough keyword analysis. Google is AI so it will suggest keywords that are not always relevant or suggest a geographic area that does not match your target market. This is why having a team of specialists to vet these keywords is the best route to choose the keywords that are going to get the most return out of your advertising dollars. Our campaign managers review Google’s keyword list and choose words that have the most search volume but less competition.

Google Premier Partners

The premier partner status is given based on historical performance, campaign volume, the number of Google certified experts and by a proven track record of following best practices.

Exceptional Campaign strategy

We provide a sound strategy for all of our client’s Google Ads campaign to increase clicks and ultimately conversions to your website or landing page.

efficient measurable solutions

We are transparent with all campaigns we run by providing measurable results and adjusting where it is necessary. We protect you marketing dollars by monitoring all of our campaigns to ensure that they are optimized to their fullest potential.

Digital marketing agency

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